Interactive Websites

Interactive websites allow your business to engage with visitors to your website. They encourage visitors to stay on site for longer and to take actions that allow you to capture information about them, for future contact and marketing campaigns.  If you want your target audience to keep coming back to your website and to start building relationships with your business via the website then you need to look at interactive websites. There are numerous ways websites can interact with site visitors to understand more just ask us.
 

Love Your Joints

Love Your Joints is a good example of an interactive website. Love Your Joints is promoting the benefits of Health Perceptions Glucosamine products – which help maintain healthy joints. Health Perceptions is part of William Ransom and Son PLC. The brand managers at William Ransom really know their target audience and this website is aimed very directly at that audience.

This website is actively looking to engage with its visitors, there are competitions to enter, newsletters to sign up for, activities– like exercise workouts - to explore, lots of relevant product information but also lots of “friendly” and helpful information and content designed to appeal to the target audience. At a future point there will be surveys and other interactive and engaging features and functionality added to the site. This is all designed to gain information from site visitors for future marketing purposes and also to keep site visitors coming back. All of this helps William Ransom build an online relationship with their target audience.